At TAP Analytics, our team is comprised of experienced data analytics professionals who are passionate about delivering value to our clients. We have a diverse range of skills and expertise, and are united by a common commitment to excellence and client satisfaction.
Our team brings together years of experience in the data analytics industry. We came together with a shared vision of helping businesses make better data-driven decisions and achieve their goals through the power of data analytics.
At TAP Analytics we believe in helping businesses unlock the full potential of their data investment by delivering customized solutions that drive business growth and success. We are passionate about bringing value to our clients' data investments.
Insights and Analytics business leader with over 30 years of experience within the CPG industry. Established and implemented Category Management capabilities at Kimberly-Clark and led the Shopper Insights organization at Conagra Brands. Was the head of Business Intelligence at Fetch Rewards driving new analytics techniques and tools to increase value of partner’s data investments. Skilled in business analysis, category management, shopper insights, and customer presentations. Has a passion for turning the “What” into the “Now What”.
15+ years of multi-dimensional experience across Consumer Tech and Analytics Consulting in Retail / Consumer Goods. Built and Led lean data team at Fetch Rewards as player coach to build value-led and scalable solutions for high impact business problems. Rich experience managing P&L / Budgets for Data teams and technologies. Built and led delivery of value driven analytics roadmaps across multiple companies. Passionate about building data products that deliver insights and measurable value.
Over 30 years of experience in business and academia. Leader of analytical teams at IRI and dunnhumby. First global CIO for dunnhumby. Experienced in marketing analytics and leveraging first, second and third party data. Has provided consulting services to start-ups such as Fetch Rewards as well as some of the largest brands in the world from Harley-Davidson, Unilever, Tesco, Procter & Gamble and LexisNexis. Passion is leveraging data to derive insights to drive better decisions.
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